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ZMOT – Zero Moment Of Truth by Google

ZMOT – Zero Moment Of Truth by Google

Google just released a brand new ‘eBook’ (yes, you read that right) called “ZMOT – Winning the Zero Moment of Truth”. The book is written by Jim Lecinski,  the “Managing Director of US Sales & Service” for Google. ZMOT refers to the “online decision making moment” by the consumer. The critical moment when it turns [...]

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Add To Cart… The Movie?

How cool would it be to take an inside look of the lives of some of the more successful internet entrepreneurs? I’ve always envisioned a “reality show” or at the very least a documentary of the life of an internet marketer and how “cool” that would be. Well… it’s being done. Check out the trailer [...]

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7 Things I Learned From Mass Control

7 Things I Learned From Mass Control

I read the emails, I watched the videos… I bought the course and went to the seminar… So what did I really learn from Frank Kern’s Mass Control? What were my take-aways? I don’t know if you paid attention to the launch… but during the whole launch sequence, Frank Kern became my friend. Not in [...]

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My #1 Piece Of Advice…

My #1 Piece Of Advice…

On occassion people ask me: ‘Steven, what’s the #1 advice you can give me to be successful in IM?’ I don’t think I’m terribly smart nor successful (just ahead of some on the learning curve), so I don’t consider myself to have the experience to dish out a ton of great "success tips". But, there [...]

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Frank Kern’s Mass Control Seminar – Day 2

Here’s just a short video I recorded with a couple of quick take-away’s I had from today’s events. I shot this in the car on my way home tonight… so I apologize for the crappy video quality. [tags]frank kern, mass control, frank kern seminar, mass control seminar, internet marketing seminar[/tags]

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